Tuesday, 29 April 2014

SWR Celebrate 25th Birthday with Price Freeze on all Spares

SWR Ltd., was established in 1989. From the beginning they have focused on supplying high quality products backed up by their enthusiastic approach to customer service. Their drive and determination to be the best, has seen the company grow from strength to strength.

Back in 1989, SWR solely concentrated on Steel Wire Rope, which is how the company name was born. That Wire Rope expertise led to the development of the widest range of garage door cable options in the UK followed by expansion into the garage door and trade spares market. More recently, they have become key players in the stainless steel balustrade, garden awnings and bi-fold doors world. 
Due to the company’s evolution, in 2009 SWR rebranded to become the SWR Group. “The changes since ‘89 have been dramatic,” Managing Director Jason Lee explains. “We have seen vast improvements in production technology so we have better equipment, communication and logistics. That, together with our dedicated team of professionals, has enabled us to expand the business considerably.”
 The SWR Spares Team has grown further with the arrival of Darren King, who is working alongside Craig in picking and packing stock. The Spares Catalogue has come a long way too - In 2001, it was hand-drawn and photocopied in mono. SWR have moved with the times, using top of the range hardware and software to ensure they remain the market’s leaders.
SWR have carried out their annual price review and can confirm absolutely no increases to any items. With this in mind, SWR have posted fresh copies of their current catalogue and helpful retail spares price list to all customers. If you haven’t already got your copy or would like extra copies, then please get in touch. 
If you do not currently have an SWR trade account, you can register online by visiting www.swrspares.com via the ‘join us’ button, or by calling their helpful Sales Team on 01442 219611.

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