Tuesday 2 February 2021

Providing the Right Hardware to help you sell more Doors and Windows

A growing number of reports and surveys show customers are not only spending more on home improvements, but also becoming more discerning on the quality of the doors and windows they purchase. 

With this in mind, many door and window manufacturers are reassessing whether their hardware offering really helps to sell their doors and windows.

Homeowners are spending more time than ever before at home and are noticing issues with their current doors and windows that perhaps they’d got used to over the years. As a result, they’re much more specific in what they want when it comes to replacing them. 

How long a handle will perform for, will it become rusty, what it feels like to operate, the aesthetics of the hardware – are all questions they consider when it comes to what door or window they actually want. And it’s the higher spec end of the market that’s currently winning the orders.
Coastal CEO Loren Jenner reflects on this, stating: 
“This shift in consumer behaviour is leading many door and window manufacturers to reassess whether their hardware offering is really fit for purpose, whether it is helping them stand out from their competition. And ultimately whether it’s helping sell their door or window.”
“It’s what’s leading to a growing number of door and window manufacturers approach us at Coastal. We manufacture our BLU range of door and window hardware from the finest grade 316 Stainless Steel, and design it built to last for at least as long as the door or window it’s fitted to,” said Loren.

“If we haven’t an ‘off-the-shelf’ hardware solution then we have the facilities to look at a bespoke hardware offering to meet your requirement, depending on the demand. We’ve recently worked with some of the largest system houses and sliding door manufacturers to design hardware for their new door ranges, and the stunning results speak for themselves” comments Loren.

“Our BLU 316 Hardware Range is ‘quality hardware at an affordable price’ and homeowners are loving it, with some great testimonials coming in.” says Coastal’s Marketing Manager Neil Jones.

Give Coastal a call to discuss how they can help develop your ultimate door and window range on 01726 871 025 or sales@coastal-group.com 

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