Tuesday 10 October 2023

Comp Door Takes Centre Stage in Kettell’s #BanishBadDoors Campaign

Leicester-based Kettell has recently launched their #BanishBadDoors campaign, a crusade aimed at providing Leicestershire with high-quality, durable front doors, one installation at a time.

At the centre of the campaign is Comp Door, a Staffordshire composite door fabricator whose innovative designs and attentive customer care offerings have revolutionised the industry. 

Established in 2005, Kettell is an installer that has continuously adhered to a strict set of values: 
Integrity, Honesty, Quality and Stay Local; and prides itself on delivering against these values to best serve their customers, regardless of their budgets or the size of their orders.

Unimpressed by the quality provided by their previous supplier, and frustrated by the industry’s larger companies’ slow pace with becoming compliant with the latest regulations, Kettell was looking for a change. This happened to coincide with Kettell’s founder, John Kettell, being approached by Comp Door’s Sales Director Richard Diliberto via LinkedIn in October 2022, and after learning more about what Comp Door had to offer, they became an emerging solution to the problems Kettell was experiencing. 

When John and Lisa Kettell then made a surprise visit to Comp Door’s factory, they were welcomed by the senior staff and impressed by the company’s practices and product range. This visit solidified the foundation of the partnership.

Comp Door’s dedication to staying at the forefront of industry regulations and technological advancements strongly aligned with Kettell’s vision. Most prominently, the innovative auto-fire lock technology and the innovative design to tackle timber composite movement were standout features that appealed to Kettell’s dedication to excellence. Comp Door’s incorporation of the Liniar frame, a favoured window profile of Kettell’s, also affirmed the cohesion between the companies.

Currently, Kettell displays Comp Door doors at the centre of its Leicestershire showroom, featuring a range of 8 doors, including two from the new Discovery Range. The decision to embrace Comp Door’s offering was driven by Kettell’s dedication to its customers and the ambition to deliver top-tier products that set industry standards. 

Indeed, Kettell’s Sales and Marketing Director, Lisa Kettell explains:
“We believe in offering our customers nothing but the best. Our partnership with Comp Door allows us to fulfil that by presenting the finest timber composite doors in the market. Through our stock and the service we offer, we’re crafting experiences and fostering recognition for exceptional doors and windows.”
Comp Door and Kettell’s similar values and shared ambitions are what fuel the dynamic partnership that enables mutual innovation through feedback, marketing initiatives, transparent communication, and collaborative product development.

Launched in March 2023, Kettell’s #BanishBadDoors campaign featured Comp Door’s products and was attended by Pierre Mifsud and Richard Diliberto, Comp Door’s Technical Director and Sales Director. 

A major component of the campaign was a competition to give away and install a brand new Comp Door door to one homeowner, free of charge. The winner was Amy from Rothley, who designed her bespoke door using the design tool and was incredibly impressed by the ease of the ordering and installation process, and the quality and aesthetic of the new door.

Amy says of the experience,
“The installation team was polite, professional and friendly, I can’t fault them. I love my new door and how sturdy it is, especially compared with my previous one which had some problems with locking”.

Since the success of the event, social media engagement has increased and customer feedback has been overwhelmingly positive, with orders and installations rising steadily.

Richard Diliberto says of the partnership between Kettell and Comp Door:
“In an industry where options are seemingly limitless, Kettell sets itself apart as a trailblazer dedicated to exceeding expectations and consistently delivering on promises. This partnership has fortified our companies’ devotion to elevating customer experiences through exceptional products and innovation.”
To learn more about the fantastic products on offer at Kettell, you can go to their site at kettellwindows.co.uk, call them on 0116 2696721, or visit their showroom at Unit 12, The Warren, East Goscote, Leicester, LE7 3XA.

For more information regarding Comp Door’s impressive door range, go to their site at www.compdoor.co.uk, call them on 01782 340444, email info@compdoor.co.uk, or visit their offices and showroom at London Road, Chesterton, Newcastle under Lyme, ST5 7PL.

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