Friday, 14 March 2025

ADSA’s 40 Years of Innovation


The Automatic Door Suppliers Association (ADSA) is kicking off its 40th anniversary with the launch of an animated timeline that showcases its incredible journey and industry-defining achievements.

The dynamic digital presentation brings ADSA's history to life, highlighting four decades of leadership, innovation and progress in the powered pedestrian door industry.

It will be premiered at 11am this Friday (14 March) with a watch party on social media – ADSA’s Facebook, LinkedIn and YouTube channels and has been promoted with a Remember When teaser campaign featuring memories of 1985.


It offers an immersive look at ADSA’s most significant milestones, from pioneering safety standards to shaping professional development and promoting accessibility.

ADSA was established in 1985 with a mission to enhance safety and collaboration across the industry. Among its notable achievements are:
  • 1988: Influencing the creation of the BS7036 Safety Standard, a landmark guideline for automatic door safety.
  • 1997: Becoming a limited company, cementing its position as the authoritative voice of the industry.
  • 2012: Contributing to the introduction of EN16005, a unified European safety standard.
  • 2017: Launching the ADSA Academy to provide e-learning and professional development opportunities.
  • 2020: Develop an apprenticeship programme for powered pedestrian door technicians.


Ken Price, Managing Director of ADSA, said:
“Our association and the wider industry are always looking to the future—pushing boundaries and driving progress. This timeline provides a unique opportunity to pause, reflect and celebrate how far we’ve come and all that we’ve achieved together. 
“It stands as a testament to the innovation, dedication, and collaboration that have shaped the powered pedestrian door sector over the past 40 years and the progress we’ve made. It will inspire us to continue in setting the standards for excellence and innovation in our industry.”

The timeline heralds a series anniversary events and activities for ADSA members, associate, and stakeholders, which will be announced and celebrated throughout the year.

The screening can be watched above or on YouTube - https://youtu.be/Aaw6yHIqx1g





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