Thursday 29 September 2016

UK-designed Loxta brings something new to the door hardware market


Loxta – a new door hardware brand, based in Lancashire – is prompting retailers, door manufacturers, installers and homeowners to re-evaluate the competition, with its stylish, bright and technically advanced suite of handles, plates, escutcheons, fasteners, locks, accessories and more. 

While the Loxta name is new, the family-owned business behind the brand has over 30 years' experience in door hardware manufacturing and ironmongery, and is looking for partners to help maximise its channels to market throughout the UK.

Loxta MD, Shaun Singh explains: 
“We strategically launched Loxta with six comprehensive product ranges, each satisfying the rigorous demands made of hardware in today's buildings. Our styles are diverse – catering for the modern to the traditional – but each variant maintains the same uncompromising levels of build quality and performance.”

High Tonnage Hot Closed Die Forging and ElectroCoating are among the processes used to create Loxta's flawless finishes, resulting in soft contours, enhanced strength, and superior levels of resistance to corrosion and UV damage.


Shaun continued to say:
“The durability of our products has already proven a major selling point with both trade customers and homeowners. We back our products with a mechanical guarantee option, and properly cared for, they will maintain their aesthetic lustre for many years to come.
“Choice is a Loxta hallmark, with different materials and price points, and our famed colour collection, making it easy to coordinate internal and external doors, cupboard handles, pull handles, window handles and more. We also offer a bespoke design and manufacturing service; ideal for specifiers looking to satisfy a particular project requirement, and – as our design and production facilities are integrated – turnaround is quick and hassle free.”

Loxta is offering an extensive support package to stockists, including e-POS solutions, demo boards, and marketing support via PR, online listings, social media, digital catalogues and promotional imagery.

Shaun adds: “We are also able to provide e-commerce partners with real-time stock level updates, prices, descriptions, and high-definition photography and video. Our aim is to develop partnerships in the truest sense of the word, inviting feedback to inform our product development programmes, and helping us to constantly evolve and deliver products that our market is asking for.”

Subject to stock, Loxta offers next-day delivery within domestic markets, and Shaun is quick to highlight the company's international presence too: “Ours is a UK-designed product, and we're well aware of the kudos that holds – both here and overseas. We look forward to opening conversations with companies and individuals looking for cutting-edge, quality hardware products, that dare to be a little different!”

To learn more about Loxta, visit www.loxta.co.uk, email sales@loxta.co.uk or call 01282 902 135.




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