Friday 22 July 2022

Distinction Doors Launches New-Look Door-Designer

Distinction Doors has made some key improvements to its popular online sales tool, the door-designer configurator, delivering a better user experience for its customers and homeowners.

Developed in-house, the team has focussed on improving functionality, with a new design forming part of this development.

“We wished to make the door-designer even easier to use,” comments Bethaney Larkman, marketing manager at Distinction Doors. 
“This meant removing the complexity by streamlining options and adding new functions.”

The doors are split into three categories: nxt-gen, Signature and Contemporary. A search function is in the top menu bar if the user is seeking a certain door. The glass options show what’s currently available and are only relevant to that door style.

The biggest challenge was reducing the load time. “We have not only increased the site load speed, but we can now use higher-quality images too,” continues Bethaney. 
“This means that consumers can now appreciate more of the detail, including our beautiful woodgrain finish, in higher-resolution door and glass images.

“To further encourage consumer engagement, we have improved the preview function. Users can tweak and re-size the door to suit their chosen house or sample image. We have also developed the site so that request a quote remains on the bottom of the door visual throughout so the user can enquire at any stage.”

The new ability to save orders and return to them later is perhaps the most valuable function. This should prove extremely popular with Distinction’s customers and their customers, saving them time and ultimately, money. FAQs and "request a brochure" have also been added to the top menu.

Distinction customers listed on the showroom locator will now receive leads more efficiently as users will select from a list of showrooms local to them at the point of requesting a quote.

The design of the door designer complements the company’s new brand identity. For those Distinction fabricators with a branded configurator, the transition to the new format was automatic.

Early feedback suggests that Distinction customers are impressed with the revamped door designer, with many commenting on the improved functionality and its modern design, with several “…loving the new look”.

If you do not currently have an account with Distinction Doors and wish to be set up with your own personalised door-designer page, or for your company to be added to the Showroom Locator, please get in email us -

Visit the new door-designer now –


Why not Sign-up to Receive these Articles by Email each Day on our newsfeed site

>> Scroll down to read more articles like this which have been published recently on this blog <<

You can also read additional current and archived articles on our dedicated magazine website

Low Cost and Free Publicity - Your company can easily benefit from some publicity like the posts above for a contribution towards our layout costs (£60 to £80 plus VAT), payable in advance or you can receive the service absolutely free of charge if you advertise (see below).

We post articles up to twice a day and never delete them - we only archive them each year so that they continue to remain visible to search engines.

To have your story published - just send us your news item, logo and image(s) and we will review the material, make any necessary changes to the wording / wordcount and then advise you when it will be published.

If you are a regular advertiser in our printed and online publications, placing series bookings for adverts or subscribing to our VIP Packages, you will qualify for a specific number of free postings on this blog while you continue to advertise with us. See our media pack for more details.

Also, if you purchase one of our Online and Print Combo packages, Featured Articles or Advertorial packages shown in our media pack, posting on this blog is included in the price.

For details and rates for all of our advertising options in print and online, download our media pack contact us or visit our website.

Door Industry Journal is a trading style of Avalon Innovations LLP - Company No. OC364751

No comments: