Thursday, 22 December 2011

Great Results from the SWS UK Display Case

Following on from the recent article in the Summer edition of the Door Industry Journal, SWS UK have told us that not only are their display cases now available but the response to them so far has surpassed their expectations.

 "We knew from research that the display case would be popular, as many of our distributors were crying out for something to demonstrate the unique aspects of Seceuroglide without having to enter an unnecessary price war against lesser quality roller garage doors.

"However, we had no idea just how well received they would be and how many of our distributors would benefit from them. In fact demand was so great we quickly ran out of our first batch and had to order more.

"The feedback we have received so far has all been exceptionally positive, with many of our distributors reporting a sense of pride to visit customers with a professional sales tool and how easy it now is to demonstrate what makes the Seceuroglide market leader in the roller garage door market.

"Many distributors have commented that due to the features in the case they have been able to convert sales that they feel would have got into a price battle in the past, where the option would have been to walk away with either no sale or a sale with very little margin.

"Whilst we are exceptionally happy with how popular the cases have been, it is feedback that they're doing their job for our distributors out in the market place that really makes us feel like we have created something worthwhile.

"With home owners keen to hang onto the money in their pocket we hope that the display case will give them all the reasons to invest in a Seceuroglide roller garage door" said Colin Reoch, Commercial Director.

To see the new display case and to find out how it can benefit you, please contact SWS UK on 01524 772400 who will be happy to arrange a demonstration.

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